Your Digital Marketing Secret Weapon
You know your company offers amazing services and products.
You also know that if you want to attract new customers and drive more business online, it’s critical you have an effective digital marketing plan, a strong signal through a lot of noise. But you don’t have the time or maybe the know-how to do the research, develop strategy, or carry out the tasks involved.
That’s where I come in – your secret weapon, bringing more than 15 years of success driving significant growth online for companies of all sizes, including major multinationals, public service organizations, and small and start-up businesses.
All my work is designed to pay for itself exponentially.
Since I first got online in 1994 and immediately built a basic website, I’ve been fascinated with the power the internet gives us to speak to the whole world and connect with one another.
I can support your business growth in a variety of ways, and we’ll work together to customize the best fit for your needs. Get in touch with me to have a chat about how I can help.
“Jennifer is a DREAM to work with. She’s a gracious, patient listener with such a grounding presence. She takes my idea vomit and translates it into actionable items that feel do-able and add up to results. She’s reliable and outcome-focused, with a great eye for design and relevant knowledge of the current web-based marketing world.”
Lacie Taylor, Math For Keeps, Austin, TX
Why Work With Me?
Track Record of Success
15+ years of success driving exceptional growth in web traffic, conversions, and revenue through strategic content development, web design project management, SEO, UX (user experience) initiatives, and a variety of methods
Commitment to Service
Coached global team of 100+ digital marketing professionals for multinational IT company, improving service rating by 30% in 18 months for Kimberly-Clark, manufacturer of Kleenex, Huggies, and other beloved household brands
Digital Transformation
Led new digital division at METRO Houston, Houston’s public transit agency, to develop new enterprise website. Developed at least 80% of content for the site, dramatically improving messaging, presentation, and user experience
Versatile Strategic Focus
10+ years of experience as a consultant in SEO content marketing, developed marketing campaigns for more than 250 websites around the world on 5 continents, driving significant increases in traffic, conversions, and revenue
How I Can Help – Digital Marketing Services
Content Strategy
Online content has to speak quickly and powerfully to your audience. Great content improves search rankings so customers can find you, and inspires them to take action when they do. Lean on my years of experience developing impactful web content to drive engagement and results.
AI-Powered Marketing
How can you use AI to optimize your online marketing? I’ll help you figure out which tools, methods, and applications can benefit your business the most. From in-depth competitive research to content topic recommendations for your campaigns, AI can give new insights and avenues to growth.
Email Marketing
Consistent follow-up with a captive audience of prospects could increase your business by 50% or more. An email newsletter is the perfect way to share your knowledge and convert prospects to customers. Done right, effective email marketing can produce dramatic return on investment.
Search Engine Optimization (SEO)
Most people never click past page 1 of Google search results, and the strategies required to rank high are always evolving. It’s critical for your website to be optimized so your audience can find you. I’ve helped hundreds of companies dramatically improve their search rankings with great SEO techniques.
Social Media Marketing
Platforms like Instagram, LinkedIn, and Facebook let you connect with prospects in creative ways. Not sure how to formulate a strategy to attract the right attention? I can develop a content strategy, optimize profiles, create content, and engage with your audience to drive new business.
Measurement & Reporting
The goal of digital marketing is to attract prospects to your business and convert them to customers. By monitoring traffic and conversions to your digital channels, I’ll measure the effectiveness of your content and campaigns. Then I’ll use that data to adapt our approaches for greater success.
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Call me at 321-244-8937
